Perini is not fast fashion.

Who we are

OUR DESIGN PHILOSOPHY

Our aim? To champion easy, effortless style; clothing and jewellery that can be worn for years and homeware that's with you for life.
Fabrics matter, as do fit and form. Whether in clothing or homeware: simplicity, versatility, and the ability to layer are the cornerstones of our collection.

Design With A Purpose

DESIGN WITH
A PURPOSE


Being a design-led studio means everything we do is purposeful. From drawing board to execution, you'll see these aren't pieces that sit on a shelf or are stored away in the back of a cupboard. These are pieces you'll find yourself reaching for everyday. All our products are intended to elevate every day through thoughtful and considered design.

OUR FOUNDERS

Aparna Chandra

Pushti Goyal Mittal

Co-Creative Director

Pushti is the founder of Perini, a size-inclusive resortwear label created for Indian women with modern taste. With a background spanning finance, business, commerce, and fashion, she combined technical expertise with creative vision to pursue her true calling. Her journey reflects a shift from analytical fields to following her passion - designing global silhouettes and prints adapted for Indian sensibilities. Through Perini, she champions inclusivity, ensuring that every woman finds beauty and confidence in clothing designed for her unique size and style.

Sumir Mittal

Co-Creative Director

Sumir is the co-pilot in Perini’s journey, bringing strength in finance, management, and brand positioning. With sharp business acumen and industry insight, he ensures Perini’s growth is sustainable and strategically aligned. His role balances creativity with structure, empowering the label to stand tall. By guiding operations and market presence, Sumir helps translate Pushti’s vision into a brand that resonates deeply with modern India.

Rajiv Purohit

Our Journey & Recognition

2023

London Fashion Week

Felicitated by renowned designer Manish Malhotra for outstanding contribution to fashion innovation and design excellence.

2023

UK High Commission Honor

Honored by the High Commission of the United Kingdom for promoting cultural exchange and business excellence.

2025

Featured In

Featured in leading publications:
Vogue IndiaHarper's BazaarElle Magazine

Crafted with Purpose

Crafted in India

Crafted in
India

Proudly made with traditional Indian craftsmanship

Premium Materials

Premium Linen & Cotton Blends

Finest quality natural fabrics sourced for comfort and durability

Ethically Produced

Ethically Produced

Fair trade practices ensuring ethical manufacturing

Limited Editions

Limited Editions Only

Exclusive designs with limited quantities for discerning customers

Free Express Shipping

Free Express Shipping

Complimentary express delivery across India for all orders